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March 22, 2020

Home2020March22

Communication and Public Outreach

Any public health emergency presents significant risk communication challenges, and an influenza pandemic will be no different. Clear, accurate and timely communication is key to keeping the general public informed about the influenza pandemic. Listed below a few federal resources that can help.

Crisis & Emergency Risk Communication (CERC)
  • The right message at the right time from the right person can save lives. CDC’s Crisis and Emergency Risk Communication (CERC) draws from lessons learned during past public health emergencies and research in the fields of public health, psychology, and emergency risk communication. CDC’s CERC program provides training, tools, and resources to help health communicators, emergency responders, and leaders of organizations communicate effectively during emergencies. Please email cercrequest@cdc.gov with any questions or requests for training or materials.
Clinician Outreach and Communication Activity (COCA)
  • COCA prepares clinicians to respond to emerging health threats and public health emergencies by communicating relevant, timely information related to disease outbreaks, disasters, terrorism events, and other health alerts.
  • Learn more about COCA
Flu Social Media
  • CDC Facebook
  • @CDCFlu on Twitter
  • CDC Pinterest
  • YouTube

Newsletter

SOURCE: “Communication and Public Outreach.” Centers for Disease Control and Prevention, Centers for Disease Control and Prevention, 3 Nov. 2016, www.cdc.gov/flu/pandemic-resources/planning-preparedness/communication-public-outreach.html

Cameron Martin
March 22, 2020
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Public Health Preparedness

In 2011, CDC established 15 capabilities that serve as national standards for public health preparedness planning. Since then, these capability standards have served as a vital framework for state, local, tribal, and territorial preparedness programs as they plan, operationalize, and evaluate their ability to prepare for, respond to, and recover from public health emergencies.

Capability 1: Community Preparedness
  • Function 1: Determine risks to the health of the jurisdiction
  • Function 2: Strengthen community partnerships to support public health preparedness
  • Function 3: Coordinate with partners and share information through community social networks
  • Function 4: Coordinate training and provide guidance to support community involvement with preparedness efforts
Capability 2: Community Recovery
  • Function 1: Identify and monitor community recovery needs
  • Function 2: Support recovery operations for public health and related systems for the community
  • Function 3: Implement corrective actions to mitigate damage from future incidents
Capability 3: Emergency Operations Coordination
  • Function 1: Conduct preliminary assessment to determine the need for activation of public health
  • emergency operations
  • Function 2: Activate public health emergency operations
  • Function 3: Develop and maintain an incident response strategy
  • Function 4: Manage and sustain the public health response
  • Function 5: Demobilize and evaluate public health emergency operations
Capability 4: Emergency Public Information and Warning
  • Function 1: Activate the emergency public information system
  • Function 2: Determine the need for a Joint Information System
  • Function 3: Establish and participate in information system operations
  • Function 4: Establish avenues for public interaction and information exchange
  • Function 5: Issue public information, alerts, warnings, and notifications
Capability 5: Fatality Management
  • Function 1: Determine the public health agency role in fatality management
  • Function 2: Identify and facilitate access to public health resources to support fatality management
    operations
  • Function 3: Assist in the collection and dissemination of antemortem data
  • Function 4: Support the provision of survivor mental/behavioral health services
  • Function 5: Support fatality processing and storage operations
Capability 6: Information Sharing
  • Function 1: Identify stakeholders that should be incorporated into information flow and define
    information sharing needs
  • Function 2: Identify and develop guidance, standards, and systems for information exchange
  • Function 3: Exchange information to determine a common operating picture
Capability 7: Mass Care
  • Function 1: Determine public health role in mass care operations
  • Function 2: Determine mass care health needs of the impacted population
  • Function 3: Coordinate public health, health care, and mental/behavioral health services
  • Function 4: Monitor mass care population health
Capability 8: Medical Countermeasure Dispensing and Administration
  • Function 1: Determine medical countermeasure dispensing/administration strategies
  • Function 2: Receive medical countermeasures to be dispensed/administered
  • Function 3: Activate medical countermeasure dispensing/administration operations
  • Function 4: Dispense/administer medical countermeasures to targeted population(s)
  • Function 5: Report adverse events
Capability 9: Medical Countermeasure Dispensing and Administration
  • Function 1: Direct and activate medical materiel management and distribution
  • Function 2: Acquire medical materiel from national stockpiles or other supply sources
  • Function 3: Distribute medical materiel
  • Function 4: Monitor medical materiel inventories and medical materiel distribution operations
  • Function 5: Recover medical materiel and demobilize distribution operations
Capability 10: Medical Surge
  • Function 1: Assess the nature and scope of the incident
  • Function 2: Support activation of medical surge
  • Function 3: Support jurisdictional medical surge operations
  • Function 4: Support demobilization of medical surge operations
Capability 11: Nonpharmaceutical Interventions

Function 1: Engage partners and identify factors that impact nonpharmaceutical interventions
Function 2: Determine nonpharmaceutical interventions
Function 3: Implement nonpharmaceutical interventions
Function 4: Monitor nonpharmaceutical interventions

Capability 12: Public Health Laboratory Testing

Function 1: Conduct laboratory testing and report results
Function 2: Enhance laboratory communications and coordination
Function 3: Support training and outreach

Capability 13: Public Health Surveillance and Epidemiological Investigation
  • Functions: This capability consists of the ability to perform the functions listed below.
  • Function 1: Conduct or support public health surveillance
  • Function 2: Conduct public health and epidemiological investigations
  • Function 3: Recommend, monitor, and analyze mitigation actions
  • Function 4: Improve public health surveillance and epidemiological investigation systems
Capability 14: Responder Safety Health
  • Function 1: Identify responder safety and health risks
  • Function 2: Identify and support risk-specific responder safety and health training
  • Function 3: Monitor responder safety and health during and after incident response
Capability 15: Volunteer Management
  • Function 1: Recruit, coordinate, and train volunteers
  • Function 2: Notify, organize, assemble, and deploy volunteers
  • Function 3: Conduct or support volunteer safety and health monitoring and surveillance
  • Function 4: Demobilize volunteers

SOURCE: “Public Health Preparedness Capabilities: National Standards for State and Local Planning.” Centers for Disease Control and Prevention, Centers for Disease Control and Prevention, 13 Nov. 2019, https://www.cdc.gov/cpr/readiness/capabilities.htm

Cameron Martin
March 22, 2020
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Planning Guidance and Checklists

Any public health emergency presents significant risk communication challenges, and an influenza pandemic will be no different. Clear, accurate and timely communication is key to keeping the general public informed about the influenza pandemic. The following are federal resources that can help assist with pandemic communication planning efforts.

  • CDC Crisis Emergency Risk Communication (CERC)
    • CERC Online Training
    • CERC Pandemic Influenza Training
    • CERC Templates and Tools
  • CDC Communication Resources for Emergency Health Professionals
    • Clinician Outreach and Communication Activity (COCA)
    • Health Alert Network (HAN)
  • Communicating in a Crisis – Risk Communication Guidelines for Public Officials (Substance Abuse and Mental Health Services Administration)
  • Pandemic Influenza Pre-Event Message Maps
  • Staying Connected with Flu Social Media

SOURCE: “Planning Guidance and Checklists.” Centers for Disease Control and Prevention, Centers for Disease Control and Prevention, 20 Nov. 2019, www.cdc.gov/nonpharmaceutical-interventions/tools-resources/planning-guidance-checklists.html.

Cameron Martin
March 22, 2020
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Learn About Caring for Children in a Disaster

Children are more vulnerable than adults in emergency situations. Take steps to protect children.

How are Children Different from Adults?
  • Children’s bodies are different from adults’ bodies.
    • They are more likely to get sick or severely injured.
      • They breathe in more air per pound of body weight than adults do.
      • They have thinner skin, and more of it per pound of body weight (higher surface-to-mass ratio).
      • They have less fluid in their bodies, so fluid loss (e.g. dehydration, blood loss) can have a bigger effect on children.
    • They are more likely to lose too much body heat.
    • They spend more time outside and on the ground. They also put their hands in their mouths more often than adults do.
  • Children need help from adults in an emergency.
    • They don’t fully understand how to keep themselves safe.
      • Older children and adolescents may take their cues from others.
      • Young children may freeze, cry, or scream.
    • They may not be able to explain what hurts or bothers them.
    • They are more likely to get the care they need when they have parents or other caregivers around.
    • Laws require an adult to make medical decisions for a child.
    • There is limited information on the ways some illnesses and medicines affect children. Sometimes adults will have to make decisions with the information they have.
  • Mental stress from a disaster can be harder on children.
    • They feel less of a sense of control.
    • They understand less about the situation.
    • They have fewer experiences bouncing back from hard situations.
Helping Children Cope with Emergencies
Before
  • Talk to your children so that they know you are prepared to keep them safe.
  • Review safety plans before a disaster or emergency happens. Having a plan will increase your children’s confidence and help give them a sense of control.
During
  • Stay calm and reassure your children.
  • Talk to children about what is happening in a way that they can understand.   Keep it simple and appropriate for each child’s age.
After
  • Provide children with opportunities to talk about what they went through or what they think about it. Encourage them to share concerns and ask questions.
  • You can help your children feel a sense of control and manage their feelings by encouraging them to take action directly related to the disaster. For example, children can help others after a disaster, including volunteering to help community or family members in a safe environment. Children should NOT participate in disaster cleanup activities for health and safety reasons.
  • It is difficult to predict how some children will respond to disasters and traumatic events. Because parents, teachers, and other adults see children in different situations, it is important for them to work together to share information about how each child is coping after a traumatic event.
Children and Youth with Special Healthcare Needs in Emergencies

Planning is key. It is important for families to have an emergency care planexternal icon in place in case a public health emergency like a natural disaster, act of terrorism, or disease outbreak occurs. If there is a child with special healthcare needs in your family, you and your family can prepare by developing a written emergency care plan and practicing your plan. For example, a plan can include medicines or assistance devices that your child needs. If possible, let your child help make the plan. Healthcare providers can work with families of children with special healthcare needs to make sure the child’s needs are covered in the family emergency plan and to identify support networks in your community.

Appropriate response. Stay as connected as possible with children and with others, as these connections can help in providing care and support in an emergency while distracting children to lessen their worries and anxiety. Talk to children about what is happening in a way that they can understand. Keep it simple and consider the child’s age and type of disability. For example, it may be hard to know how much information a child with autism is learning through television and conversations. Adults may have to look for clues that provide information on the feelings and fears of these children.

After the disaster. A disaster can have long-term effects on the mental and emotional health of all children. Coping with a disaster can be particularly difficult for children with disabilities. Children who have serious emotional and behavioral problems are at high risk for severe stress after a disaster or traumatic event. In many cases, it may help to maintain as much of a normal routine and environment as possible. It is important that parents, caregivers, and healthcare providers know how to help children cope after an emergency to support their health and well-being

SOURCE: “Learn About Caring for Children in a Disaster.” Centers for Disease Control and Prevention, Centers for Disease Control and Prevention, 9 Mar. 2020, www.cdc.gov/childrenindisasters/index.html.

Cameron Martin
March 22, 2020
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Guidance for School Administrators to Help Reduce the Spread of Seasonal Influenza in K-12 Schools

This document from the Centers for Disease Control and Prevention (CDC), an agency of the U.S. Department of Health and Human Services, provides guidance to help reduce the spread of seasonal influenza (flu) among students and staff in K-12 schools. Recommendations are based on CDC’s current knowledge of flu in the United States. CDC will continue to monitor flu activity and update this guidance as needed.

On This Page
  • Background
  • School-aged children are at high risk of flu complications
  • Recommendations
Background

Each day, about 55 million students and 7 million staff attend the more than 130,000 public and private schools in the United States. By implementing the recommendations in this document, schools can help protect one-fifth of the country’s population from flu. Collaboration is essential. CDC, the U.S. Department of Education, state/local public health and education agencies, schools, staff, students, families, businesses, and communities should work together to reduce the spread of flu and other respiratory infections.

  •  Current Flu Season Information
  • Key Facts about Influenza (Flu) and Flu Vaccine.
School-aged children are at high risk of flu complications

People of all ages get sick with flu. School-aged children are a group with a high rate of flu illness. Vaccination to prevent influenza is particularly important for people who are at high risk of serious complications from influenza

  •  People at High Risk of Developing Flu-Related Complications
Reccomendations
  • Encourage students and staff to stay home when sick.
  • Encourage respiratory etiquette among students and staff through education and the provision of supplies
  • Encourage hand hygiene among students and staff through education, scheduled time for handwashing, and the provision of supplies.
  • Encourage students and staff to keep their hands away from their nose, mouth, and eyes.
  • Encourage routine surface cleaning through education, policy, and the provision of supplies
  • Educate students, parents, and staff on what to do if someone gets sick.
  • Teach students, parents, and staff the signs and symptoms of flu, emergency warning signs, and high risk groups
  • Separate sick students and staff from others until they can be picked up to go home
  • Encourage students, parents, and staff to take antiviral drugs if their health care professional prescribes them
  • Establish relationships with state and local public health officials for ongoing communication

SOURCE: “Guidance for School Administrators to Help Reduce the Spread of Seasonal Influenza in K-12 Schools.” Centers for Disease Control and Prevention, Centers for Disease Control and Prevention, 31 July 2018, www.cdc.gov/flu/school/guidance.htm.

Sarah Ann McCain
March 22, 2020
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REMS Resources: Coronavirus 2019 (COVID-19) for Education Agencies

The U.S. Department of Education (the Department) Office of Safe and Supportive Schools (OSSS) and its REMS TA Center have been providing many supports to education agencies as they prepare for and engage in continuity, response, and recovery efforts related to the pandemic.

Source: https://rems.ed.gov/coronavirus.aspx

School EOPs In-Depth: Planning for Infectious Diseases Online Course

Take this online course to learn how to develop an Infectious Disease Annex and begin infectious disease planning at your school.

https://rems.ed.gov/trainings/CourseInfectious.aspx

SPECIALIZED TRAINING PACKAGES

Download this training package to learn and train colleagues on how to incorporate infectious disease planning into a school emergency operations plan.

https://rems.ed.gov/TrainingPackage.aspx

Sarah Ann McCain
March 22, 2020
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Addressing Biological Hazards That May Impact Students, Staff, and Visitors

School Decision Tree

REMS TA Center Website
  • 12 schools and institutions of higher education (IHEs).
  • Topic-Specific Resources to Support Your Emergency Management Planning
  •  Hazards and Threats
  •  Biological Hazards

What’s on This Page?

Resources from the REMS TA Center, U.S. Department of Education, and federal agency partners on the topic of addressing a variety of biological hazards within K-12 schools and IHEs. The hazard types are organized alphabetically, along with the resources associated with each hazard. View the latest recommendations specific to COVID-19 from the U.S. Centers for Disease Control and Prevention, U.S. Department of Education, and the REMS TA Center via this page.

SOURCE: “Addressing Biological Hazards That May Impact Students, Staff, and Visitors.” REMS TA Center Website, rems.ed.gov/Resources_Hazards_Threats_Biological_Hazards.aspx.

Sarah Ann McCain
March 22, 2020
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